Social media content creation is the most desired field of today’s time, making everyone pursue it in some or the other way. It is a field involved in every career and so requires people who can be the backbone behind the creators. Social Media Management is a career that involves scheduling, analysing, and engaging with content across platforms like Instagram, Facebook, LinkedIn, X (formerly Twitter), YouTube, and emerging apps.
The creators of the creative side of the digital age.
One Digital Entertainment
Founded by Gurpreet Singh Bhasin & Shabir Momin. It is India’s first digital connect network which covers everything ranging from influencer marketing, social media management, and brand strategy to content creation and IP monetisation. Famously known for YouTube Content Strategy.
Monk Entertainment (Monk - E)
Founded by Viraj Sheth & Ranveer Allahbadia (BeerBiceps). It is a full service talent management agency offering all the related services like video production etc. It is well-renowned for providing top-notch brand strategy.
NOFILTR Group
Founded by Viraj Sheth & Ranveer Allahbadia (BeerBiceps). It is a full service talent management agency offering all the related services like video production etc. It is well renowned for providing top notch brand strategy.
It is no longer just about posting content—it’s a dynamic career that blends creativity and strategy. Social media managers play a crucial role in shaping a brand's identity, building relationships digitally and driving strategy for influencers, startups and global companies. As the digital world evolves, this field continues to offer exciting, fast-paced, and future-ready career opportunities.
Social media management blends creativity with strategy, covering content, marketing, and people management. While a formal degree isn’t mandatory, having one can strengthen your skills and deepen your understanding of the field.
Social media managers cater to everything that runs behind the scene of a creator. So why not learn an even better way of management through educational pathways. Some of the best digital marketing courses desired by social media managers are listed below.
Social media management comes with varied career opportunities which are related to the field but have their own essence as a field.
Social Media is a booming career and is in high demand amongst today’s most exciting careers. Students already understand the game of engagement - so why not turn that inclination into a career early on ? Here is a list of certifications you can explore in social media management and kickstart your journey to a successful future even before college.
A personal fit checklist is created for the purpose of helping the students to understand the alignment of their interests and strengths with Social Media Management as a career opportunity.
Social Media Management
Social Media Management is a dynamic and in-demand career that blends creativity with strategy. Whether you follow a formal path or learn on your own, understanding platforms, trends, and audience behavior is key. If you enjoy the digital space and love crafting engaging content, this field offers exciting and flexible opportunities to grow.
Q. Managing which social platform pays the highest ?
Ans. While all platforms are profitable, YouTube still leads the comparison due to its strong ad revenue model and multiple monetisation options like memberships and Super Chats.
Q. How to apply for a social media manager job without any experience ?
Ans. Start by working on your knowledge of social media management. Follow it up with personal projects like managing a small business's account and building a portfolio with that. take online courses to learn key tools and trends, and then present yourself in front of a company.
Q. What is the future of social media in 2030 ?
Ans. By 2030, social media will be majorly AI-driven and personalised. It would shift towards more on community building and privacy. Content will be immersive, and digital well-being would be prioritised.
Q. Can social media management be a full-time career ?
Ans. With the advent of the inclusion of social media in almost every sector of work, the requirement for social media management has increased, and it is a full-time career. Specialised courses, social media management jobs in reputable companies clearly show that social media management is a career that is here to stay.
Q. What are the most common tools used by social media managers ?
Ans. Popular tools used can include Hootsuite, Buffer, Later, Canva, Google Analytics, Meta Business Suite, and scheduling platforms.
